Posted on May 1, 2013 by admin
How to Increase Conversion rate through Website Design
A well designed website attracts the visitors and creates their interest to stay at website. Design is a look which creates 1st impression when a customer came at a site, so it is very important to design a user friendly website. But the question is how to make a website eye catchy, elegant, attractive, and user friendly?
Following material may help you to understand what users want to see:
Simplicity & Corporate Color Scheming
Simplicity of a website design must be kept in mind by a web designer while designing a website. The designer must have to keep the company’s corporate color in mind as well because the website is representing that particular company. Choosing simple but meaningful and attractive color scheming is better than to use too many colors in a design. As much the website design will be user friendly and easy to navigate, as much the user can interact well. Keep in mind that a user is a driver; make the map easy so he can drive at right way.
Where to drive user
Crucial part of a website is landing pages where user has to land. The landing page must be designed according to; for what a user has landed. Landing page must be defined clear, well designed, well structured and fully loaded with the concerning information. The web designer has to design the website where it can place information conveniently for user ease. According to search engines, pages must be designed search engine friendly.
Call to Action Button
The focus of our design and content on the website is to educate user. After getting awareness, the user may want to contact the company. To get leads and queries, a web designer must have to define a very clear and convenient space for call to action on the page. A call to action should reflect the user’s expectations.
Consequently, a designer should have to keep an open eye on the content and the information on the webpage. The information must be concise, convenient and valuable for user. Excessive information may confuse the user where to find the required information. It’s better to remove unwanted information from the web page to reduce bounce rate.
Make sure that the information is available at the right place on the web page, where the user can look for it.
Let’s help the user reaching the required information on your web page.